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RESEARCH

Red Line

Self-care of minor illnesses

Independent evaluation of the What should I do? programme in the UK has found that people are receptive to learning about the self-care of everyday minor illness. NOP Healthcare, one of the UK's leading market research organisations used a two-stage research methodology to assess patient reaction to the What should I do? programme implemented in the Bexley & Greenwich Health Authority area.

  82 percent of patients kept the booklet for future reference.

  38 percent of respondents read the booklet thoroughly.

  45 percent glanced through the booklet.

  94 percent of respondents perceived the booklet as very/quite useful.

  44 percent stated that the booklet had changed the way they dealt with a minor ailment.

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UK Research

London

NOP Healthcare's research into the effectiveness of the What should I do? Programme in Bexley & Greenwich used the following:

  Pre-programme survey by NOP Healthcare (500 face to face interviews).

  Letter box drop of short information and advertising flyer

  Carer's briefing

  Booklet distribution

  Point of 'sale/distribution' advertising

  Mid point programme survey by NOP Healthcare (1000 face to face interviews)

  Ethnic minority and disabled self care information

 Extension to the Bexley households

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Bradford

Bradford Health Authority

  • Patient education for the treatment of minor illnesses in Bradford

  • Patient education initiative started in 1997 by Dr John Halloran, RCGP member and medical advisor at Bradford Health Authority

STUDY:

To develop and implement an educational initiative that would inform local populations about self-care of minor illnesses.

AIM:

To reduce GP-patient consultations for the treatment of minor illnesses.

RESULTS & EVALUATION:

First year research - 500 patients surveyed in Bradford regarding the initiative.

1. 54% of patients said that it was the bilingual English/Urdu booklet call 'Treat minor illnesses by yourself' which encouraged them to use the 'What should I do?' booklet.

2. 77% said the 'What should I do?' booklets had changed the way they had dealt with a minor condition.

3. 10% said the 'What should I do?' Urdu leaflets had changed the way they had dealt with a minor condition

4. 35% found the 'What should I do?' Urdu leaflets to be very useful

5. 71% of patients kept the 'What should I do?' booklet for reference

Second year research - A further 500 patients were surveyed.

1. 90% agreed that minor illnesses were self-limiting and could be treated on their own.

2. 75% of patients said that prescriptions from the doctor were not always necessary for minor conditions

3. 64% had sought advice from the pharmacist first or treated themselves before going to the doctor

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Newport, Wales

STUDY:

To evaluate whether the distribution of a booklet on the self-management of illness had any impact on a GP's workload. Undertaken by Jane Thomas & Roger Walker using 'What should I do? Do I go to the doctor?' as evaluation sample.

METHOD:

Six month study targeting 4,500 patients with 'What should I do?' booklet in Newport.

RESULTS:

  91% recalled receiving the booklet and of this group 54% had read the booklet thoroughly and 43% glanced through it.

  Respondents who were over 60 were even more likely to have read the booklet thoroughly, found it useful, referred to it and retained it for future reference.

  The study also established that the over 60s who had received a copy of the booklet were less likely to attend a clinic and less likely to request out-of-hours medical services from the GP.

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Research in The Netherlands

The 'Wat doe ik?' programme in Rotterdam

  90% of GPs in favour of initiative

Of those who requested the booklet:

  95 percent had kept booklet

  93 percent read part of all of booklet

  51 percent of respondents followed advice in the booklet

  21 percent of survey sample stated they had used self help advice than visit their GPs

  1 percent of respondents saw a doctor because of the advice in the booklet

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Research in Australia

Rural communities

A small remote rural community in the Australian outback was studied to gauge the usefulness of the new Australian version of 'What should I do? Do I go to the doctor?'. The community of Eugowra in rural New South Wales was researched to check its thoughts on whether a self-care minor illness booklet would be of benefit to people who are a long way from medical professionals on a daily basis.

There was a 100 percent recall of interviewees receiving the booklet. As many as 56 percent of the interviewees said they read the booklet thoroughly with the remaining 44 percent saying they glanced through it. No one put it to the side without reading it at all.

Everyone who received the booklet said they kept it for reference and everyone found it useful to some degree with 59 percent saying it was 'very useful'.

As many as 34 percent of those interviewed said that the booklet changed the way they dealt with an illness/problem or the way medical advice was sought.

The booklet encouraged 13 percent of people to treat themselves while 16 percent sought help from their pharmacist instead of the GP.

Almost 20 percent of interviewees said they had referred to the booklet at least twice for advise on an illness or medical program wit 13 percent saying they had consulted the booklet more than three times.

As many as 38 percent of those interviewed said they had already recommended the booklet to someone else in the community.

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Sydney

A research study involving more than 5,000 people in Sydney, Australia who received the Australian edition of 'What should I do? Do I go to the doctor?' showed that it was regarded as a valuable resource which would be kept for future reference. The study.headed by Dr Susan Whicker (National Program Manager - Quality Use of Medicines for the Royal Australian College of General Practitioners) and Dr Bolton (Director of Medical Services, Woolongong Hospital) recruited 5,803 patients from Balmain General Practice Casualty in Sydney and the HealthConnect Telephone Triage Services to evaluate an Australian edition of the 'What should I do?' booklet.

Key findings of the study showed the following:

97.7 percent of respondents kept the booklet for future reference.

37.8 percent of respondents said they managed the condition
themselves as a result of the information in the booklet.

43.5 percent of the Health Connect patients responded in
the category: Useful for common problems. May avoid a trip to the doctor.

One of the major outcomes of the study suggests that the use of patient self-care information does impact on the decision that individuals make in regard to their health care influencing a move towards self management rather than increasing health care seeking behaviour from existing health services.

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Proven Track Record

The What should I do? programme has demonstrated that it works:

  In the Netherlands the programme cut the number of unnecessary patient visits to GPs by 21 percent (1993-94).

  A similar programme in Denmark in 1990 cut the nation's total health costs by 3 percent.

  A Dutch survey of 400 GPs in 1994 found that 90 percent were in favour of the programme, and that almost 40 percent of their patients were using the 'Wat doe ik?' booklet.

The Practical Savings

The Dutch survey indicated what reducing patient consultations by 21 percent through the use of the booklet translates into in practical terms.

The Audit Commission cites that the average GP consults with 140 patients a week during surgery hours. The Commission's research also indicated that the average consultation takes five minutes.

Introducing the booklet paves the way for potential savings of 30 patient consultations per GP per week. This equates to 2.5 hours a week being saved by each GP.

These savings give GPs extra flexibility. Each patient consultation can be increased by almost a third. Or if the consultation period is maintained, it would be possible for a GP to see:

  An extra 6 patients per day

  An extra 30 patients per week

  An extra 120 patients per month

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Health Management Guides for chronic illnesses

RTFB publishes a series of Health Management Guides that were developed by a partnership between RTFB and the National Primary Care Research and Development Centre, which is a Department of Health-funded initiative, and the Department of Gastroenterology both based at the University of Manchester. People with inflammatory bowel disease also contributed assistance and advice to help individuals improve their understanding of Ulcerative Colitis.

The Guides' development has been carefully researched by NPCRDC and some of the initial research findings can be viewed as follows:

 

For a summary of self-care research at the National Primary Care Research and Development Centre click here.

A paper published in the Patient Education and Counseling journal reports research findings relating to how patients, GPs and specialists view the use of the 'What should I do?' Ulcerative Colitis Health Management Guide to help manage a chronic disease.

The full paper is entitled:

Anne P. Kennedy and Anne E. Rogers
Improving patient involvement in chronic disease management: the views of patients, GPs and specialists on a guidebook for ulcerative colitis

Patient Education and Counseling, 47 (3) (2002) pp. 257-263

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To order your copy of a What should I do? booklet
use one of the following methods:

On-line Shop

Phone: +44 (0) 23 8022 9041

Fax: +44 (0) 23 8022 7274

Email: info@whatshouldido.com

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